Privacy Policy

Last Updated: November 2026 | Applies to: nejoye.com

This Privacy Policy explains how NEJOYE collects, uses, and safeguards personal information across our website and online services in accordance with applicable global and regional privacy laws (including US CCPA/CPRA and Canadian PIPEDA).

NEJOYE ("we," "our," or "us") operates the website nejoye.com (the "Site"). This Privacy Policy describes how we collect, use, disclose, and safeguard your personal information when you visit or make a purchase from our Site. It also explains your legal privacy rights.

1. Information We Collect

1.1 Information You Provide Directly

When you place an order, create an account, contact customer service, or submit a B2B inquiry/quote request, we may collect:

  • Contact Information: Full name, business email address, phone/WhatsApp number, company name, and shipping/billing address.
  • Payment Information: Payment card details and billing address (processed securely by certified third-party payment gateways; we never store complete card numbers).
  • Account Information: Account credentials, purchase history, and saved preferences.
  • Inquiries & Communications: Details you provide when contacting support, requesting wholesale catalogs, or submitting product inquiries.

1.2 Information Collected Automatically

When you browse our Site, we automatically collect device and interaction data, including:

  • Device Data: IP address, browser type, operating system, device identifiers, and network information.
  • Usage Data: Viewed pages, session duration, referring URLs, search terms, and clickstream interactions.
  • Cookies: Technologies described in Section 6 below.

1.3 Information from Third Parties

We receive necessary transactional and operational data from verified partners, including:

  • Shopify: E-commerce hosting, cart, and order processing.
  • Payment Processors: Transaction status, tokenized billing authorizations, and fraud prevention signals.
  • Logistics & Carriers: Tracking numbers, shipment delivery confirmations, and customs clearance status.
  • Analytics Tools: Aggregated traffic and storefront performance metrics (e.g., Google Analytics).

2. How We Use Your Information

We process your personal information for specific, lawful purposes outlined below:

Purpose Legal Basis
Process, fulfill, and deliver customer and wholesale orders Contractual necessity
Send order updates, tracking information, and invoices Contractual necessity
Provide customer service, warranty support, and technical assistance Legitimate interest / Contractual fulfillment
Send product updates and commercial offers (opt-in only) Consent (freely given and withdrawable)
Detect and prevent fraud, unauthorized access, and security threats Legal obligation / Legitimate interest
Comply with statutory tax, customs, accounting, and legal requirements Legal obligation
Analyze store performance and improve user experience Legitimate interest (aggregated and anonymized)

3. Marketing Communications

3.1 Commercial Emails

With your explicit consent, we may send email newsletters regarding new product releases, technical guides, and commercial promotions. We adhere strictly to the US CAN-SPAM Act and Canada's Anti-Spam Legislation (CASL):

  • Every promotional email includes a clear and working Unsubscribe link.
  • Opt-out requests are processed promptly within 10 business days.
  • We display our valid physical postal address in commercial emails.
  • We never use deceptive subject lines or misleading sender headers.

3.2 Opting Out

You may unsubscribe at any time by clicking the unsubscribe link in the footer of any email, or by emailing us at sales@nejoye.com or legal@nejoye.com with "Unsubscribe" in the subject line.

3.3 Transactional Messages

Even if you opt out of promotional emails, you will continue to receive essential transactional notifications regarding your orders, warranty registrations, return requests, and customer service inquiries.

4. Information Sharing & Third Parties

We do not sell, rent, or trade your personal information. We share necessary data only with trusted service providers supporting our store operations:

Recipient Category Operational Purpose Data Shared
Shopify Inc. Storefront hosting, database management, and checkout operations Order records, contact details, account data
Payment Gateways Secure payment processing, card verification, and settlement Billing address, transaction amounts, payment tokens
Fulfillment & Freight Carriers Package shipping, customs clearance, and last-mile delivery Recipient name, destination address, contact phone
Analytics Services Performance tracking and conversion measurement Anonymized/pseudonymized usage and browser metrics
Regulatory & Legal Authorities Statutory compliance, legal subpoenas, and customs regulations Information required by applicable law

5. Your Privacy Rights

5.1 California & US State Privacy Rights (CCPA / CPRA)

Residents of California and other US states with comprehensive privacy laws have the right to:

  • Right to Know & Access: Request disclosure of the categories and specific pieces of personal data collected over the preceding 12 months.
  • Right to Deletion: Request the deletion of personal information, subject to statutory exceptions (such as open order fulfillment or tax retention).
  • Right to Correction: Request the update or correction of inaccurate personal data.
  • Right to Opt Out of Sale/Sharing: We do not sell personal data and do not share personal information for cross-context behavioral advertising.
  • Right to Non-Discrimination: We never discriminate against any buyer for exercising their lawful privacy rights.

5.2 Canadian Residents (PIPEDA)

Canadian users have the right under the Personal Information Protection and Electronic Documents Act (PIPEDA) to access and verify personal data, correct inaccuracies, and withdraw consent for data processing.

5.3 Exercising Your Rights

To submit a privacy inquiry or exercise any of the rights above, please email us at legal@nejoye.com with the subject line "Privacy Rights Request". We verify identity through your account email or previous order confirmation before fulfilling requests, responding within 45 days.

6. Cookies and Tracking Technologies

Cookies are small data files placed on your device to support core site operation, remember preferences, and analyze site usage.

Category Function & Purpose Duration
Strictly Necessary Essential for shopping cart, user login, and secure checkout Session / Up to 1 year
Functional Remembers currency and language selections Persistent (up to 1 year)
Analytics Measures page views, navigation paths, and loading performance Persistent (up to 2 years)
Marketing / Attribution Evaluates advertising campaign performance Persistent (up to 1 year)

You can adjust cookie settings via your browser preferences. Note that disabling essential cookies may impact checkout functionality.

7. Data Security & Retention

We maintain appropriate physical, technical, and administrative safeguards to protect your personal data:

  • Encryption: All web traffic and checkout submissions are encrypted using industry-standard TLS 1.3 / SSL.
  • PCI Compliance: All payment transactions are handled exclusively by Level 1 PCI DSS-certified payment processors.
  • Retention Schedule: Order and transaction records are retained as required by tax and commercial regulations (and to service your 3-to-5 year warranty). Other personal data is retained only as long as necessary for the purpose collected.

8. International Data Transfers

NEJOYE operates globally with operational headquarters in Ningbo, China, while our e-commerce platform and servers are hosted through Shopify in the United States and global data centers. By accessing the Site or placing orders, you acknowledge that your information may be transferred across international borders in accordance with this policy.

9. Contact Information

NEJOYE Privacy Office

Legal / Privacy Inquiries: legal@nejoye.com

Customer & Commercial Support: sales@nejoye.com

Privacy Officer: Lucas / Director

Registered Address: No. 958, Wushan South Road, Qiaotou Town, Cixi City, Ningbo City, Zhejiang Province, China, 315300

Expected Response Time: Within 2 business days.